Culvert builds and runs the data foundation behind growing consumer brands. The numbers your team and your tools depend on come out right, reconciled and ready — not stitched together every Monday morning.
§ 01The foundation
AI is only as smart as the data underneath it.
The best tools in the world still give confident, wrong answers when they read from spreadsheets that disagree with each other. The hard part was never the dashboard. It is getting the data underneath to be correct, consistent and trusted. That is the part Culvert owns.
§ 02How it works
Sales, inventory, 3PL, retail and finance — wherever your data lives today. No rip-and-replace.
One maintained registry of what your products, customers and SKUs actually are, so every system and report is speaking about the same thing. This is the catalog everything else points back to, and the reason the numbers reconcile at all.
We reconcile the feeds and decide what the numbers actually mean, so "case fill rate" means the same thing everywhere. This is judgment, not just a connector.
Everything lives in a warehouse you own. We operate it so the reports are ready before you are, and the foundation stays yours.
§ 03What it tells you
The questions operators actually need answered, without a person and a morning spent on exports.
What's likely to sell, and what's about to run out, before it does.
Exactly what you have, where it is, and when to reorder — by SKU and retailer.
Which orders you can actually ship, and which are exposed, weeks ahead.
OTIF, case fill and forecast accuracy — tracked the same way every week.
§ 04Vs. in-house
A data hire is the right move eventually. The real question isn't the salary — it's how long you keep making calls on numbers nobody can check, and what that costs while you wait.
| Dimension | In-house hire | Culvert |
|---|---|---|
| Time to a number you trust | Months — hire, onboard, then build from scratch | Weeks — a proven stack, adapted to you |
| What the wait costs | Every decision in between still runs on stitched-together exports | Reconciled numbers while you're still writing the job spec |
| CPG domain judgment | Depends entirely on who you find | Built by an operator who has run CPG ops |
| Continuity | Knowledge walks out the door with them | Documented and owned by you, not held by a person |
| Who owns it | You, but only they understand it | You outright, fully documented |
| Dedicated, full-time focus | Yes — one person entirely on your business | Shared focus, scoped to what you need |
When you are ready for a full data team, the foundation Culvert builds is theirs to take over — owned by you, documented, and already running. We make that handoff easy, not something to untangle.
§ 05Ownership
It runs in your account, not ours. No black box, no lock-in. The warehouse, the models and the data belong to you, so the foundation we build is an asset you keep — whatever happens next.
Built in your own cloud warehouse. If we ever part ways, the infrastructure and every row of data stay with you.
One modeled source of truth, with the logic visible and documented, so you can always trace where a number came from.
The same stack and discipline used to run operations inside a real, fast-scaling CPG brand. Not a demo.
Built for brands past the spreadsheet stage. Growing fast enough that the questions have outgrown the tools answering them, but not ready to staff a full in-house data team. If you're stitching together exports to answer basic questions about sales and inventory, that's the gap Culvert fills.
§ 06Get in touch
Tell us what you're trying to see in your business. We'll show you how Culvert gets you there.
[email protected]